Bell County candidate

Bell-resident NPS Commercial Use Authorization-permitted guide service running KY-side tri-state itineraries inside Cumberland Gap National Historical Park's 729,249-visitor footprint at 91 Bartlett Park Rd, Middlesboro.

Fit: Returning-home professional Fit: Outdoor-education Fit: Lifestyle business
Published May 14, 2026 Candidate page from the Bell County report.

Ground-truth calls pending; additional named operators land in v0.2.

Capital
$80K–$200K
Y3 take-home
$45K–$80K
SBA path
Microloan
Founder fit
Returning-home outdoor-education operator with NPS-ranger or NPS-VIP volunteer time, or an existing Bell-resident programmer adding a CUA permit. Lifestyle business; not standard-SBA-financeable.
Collateral
Vehicle (used 4WD SUV or van), modest equipment, and accounts receivable from coach-tour subcontracts; founder personal guarantee.
Y1 concentration
Direct retail bookings (TripAdvisor, Viator, GetYourGuide) at roughly 70 percent of revenue; one to two coach-tour subcontractor relationships fill the balance.

Cumberland Gap National Historical Park is a single National Park Service unit covering roughly 24,000 acres across Kentucky, Tennessee, and Virginia. NPS recorded 729,249 visitors in 2024, ranking the park 102 of 398 units. The Kentucky-side Visitor Center at 91 Bartlett Park Rd, Middlesboro is the Bell-resident administrative and interpretive anchor; the Pinnacle Overlook sits on the Tennessee side. A Bell-resident operator holding an annual NPS Commercial Use Authorization under 36 CFR Part 14 can sell guided programming from Kentucky-side starting points, partner with Pineville and Middlesboro lodging and food service for multi-day itineraries, and route guests across all three states inside one federal jurisdiction without additional state-side permitting.

01

Why the data suggests it.

The park drew 729,249 visitors in 2024 per nps.gov/cuga. At the 500,000-to-1,000,000 annual-visitation tier, roughly 2 to 5 percent of total visitors typically convert to paid guided programming across all permitted operators combined.

The Kentucky-side administrative footprint includes the Visitor Center at 91 Bartlett Park Rd in Middlesboro (the primary interpretive node, ranger-program desk, and cooperating-association retail space), the 160-site Wilderness Road Campground, the restored 1820 Iron Furnace, the ranger-led Gap Cave tour, the mountaintop Hensley Settlement (shuttle access primarily from the Virginia side), and the restored 1775 Wilderness Road across the Gap surface. The 1996 Cumberland Gap Tunnel allowed NPS to remove vehicle traffic from the historic Gap.

NPS issues two classes of commercial-access permits. Concessions Contracts under 36 CFR Part 51 are multi-year competitive bids for in-park lodging, food, retail, and named guided-tour franchises, with bid thresholds of $500,000 to $3 million and working-capital, surety-bonding, and ten-year-revenue-plan requirements. The Commercial Use Authorization under 36 CFR Part 14 is the short-term annual permit issued by the park superintendent for guided activity that does not operate in-park infrastructure. CUA scope covers hiking, photography, history interpretation, birding, climbing, biking, off-road, and education programming. Typical fees are a $250 to $500 administrative charge plus a 3 to 5 percent sliding scale on gross park-side revenue. The Bell candidate is a CUA holder, not a concession bidder.

The park's single-unit federal jurisdiction lets a CUA holder run programs that cross state lines inside the park without state-side permits. The Bell-resident advantage is Kentucky-side starting points — Visitor Center, Wilderness Road Campground, Iron Furnace, Sugar Run trailheads — with onward routing to the Tennessee and Virginia surfaces.

Anchor events feed the calendar. The Kentucky Mountain Laurel Festival has run since 1931; the 2026 parade falls Saturday May 23 on Kentucky Avenue in Pineville, with the coronation pageant at Laurel Cove Amphitheater inside Pine Mountain State Resort Park (kmlf.org). The Cumberland Gap Festival is an NPS-and-tri-state-municipal-coordinated reenactor and Wilderness Road event. Pine Mountain SRP's Laurel Cove programming and the Chained Rock Trail fill the Pineville lodging side. American Conservation Experience holds $1.12 million in obligations across 7 Department of the Interior awards on Bell place-of-performance — trail-crew and conservation-corps work that ties into the visitor economy.

Tour-bus operators from Knoxville, the Tri-Cities, Asheville, and Lexington route through Cumberland Gap for multi-state stops. A CUA holder can sell into these national-itinerary operators as the in-park interpretive subcontractor, with the coach dropping at the Visitor Center and the Bell guide taking the in-park walk.

City-side timing anchors. Discover Downtown Middlesboro has been a nonprofit since 2004; it coordinates Cumberland Avenue revitalization between 10th and 24th Streets and the EPA brownfields project at cdfa.net (project 6026550697). The City of Middlesboro adopted a Kentucky League of Cities Strategic Plan in July 2025 naming small-business development as the top priority (Middlesboro Daily News, August 1, 2025). Main Street Pineville runs the Bell Theater (1939 Art Deco; Kentucky Artisan Heritage Trails) and the Courthouse Square Historic District (NRHP-listed). Off-park heritage walks in downtown Pineville and Middlesboro give the founder a winter-month floor when the park curve thins.

02

The math.

Year-1 capital runs $80,000 to $200,000. A used 4WD SUV or 12-passenger van costs $18,000 to $45,000. First-aid and Wilderness First Responder (WFR) certification plus communications gear (satellite communicator, radio) runs $4,000 to $8,000. The CUA application fee plus surety and proof-of-insurance setup is $2,000 to $5,000. Commercial general liability, commercial auto, and workers' comp run $8,000 to $14,000 annually. Interpretive training and NPS-cooperator orientation cost $2,000 to $4,000. Marketing, website, and listing platforms (TripAdvisor, Viator, GetYourGuide) run $5,000 to $10,000. Year-1 founder draw and payroll absorb $35,000 to $80,000 of working capital. Office and storage in Pineville or Middlesboro lease at $6,000 to $14,000 annually. Contingency $5,000 to $10,000.

Retail pricing. A two-hour walking tour with a six-guest average runs $35 to $55 per guest, or $210 to $330 per program. A half-day SUV heritage circuit (Visitor Center, Iron Furnace, Wilderness Road walk, Pinnacle Overlook drop) runs $85 to $150 per guest, or $510 to $900 per program. A full-day tri-state itinerary runs $150 to $220 per guest, or $900 to $1,320 per program. A photography or birding workshop capped at four guests runs $125 to $200 per guest. School-group programming on a 20-student booking runs $12 to $25 per student. A private corporate or family-reunion charter runs $400 to $1,200 per group-day.

Year 1, one vehicle and founder solo: roughly 110 booked program-days. A mix of 60 walking at $250 ($15,000), 30 half-day at $675 ($20,250), 12 full-day at $1,050 ($12,600), and 8 school-group at $400 ($3,200) gross to about $51,000. Costs run $8,000 to $14,000 in CUA and insurance, $6,000 to $10,000 in vehicle and fuel, $1,500 in WFR certification and continuing education, $3,000 to $5,000 in marketing, and $2,000 in legal and accounting. Founder draw is $20,000 to $30,000 at subsistence while building the CUA-renewal track record.

Year 3, one full-time guide plus founder with one SUV and a light van: roughly 240 program-days. Gross $150,000 to $220,000. Costs: second-guide payroll $35,000 to $48,000 seasonal; insurance $14,000 to $22,000; two-vehicle operation $12,000 to $18,000; marketing $6,000 to $10,000; training $3,000; back office $6,000 to $10,000. Founder take-home $45,000 to $80,000.

Year 5 and beyond, three guides plus founder with a small van fleet and tri-state coach-tour subcontractor list: gross $280,000 to $420,000. Founder take-home $60,000 to $95,000 at the upper band. The $95,000-to-$120,000 band requires district field-trip contract programming plus corporate-retreat recurring revenue.

Concessioner-conflict floor. If Gap Cave tours, the Hensley Settlement shuttle, and formal Wilderness Road heritage programming are concessioner-reserved, CUA scope shrinks to photography, birding, school-group programming, off-park heritage walks, fitness hiking, and history-interpretation walks on non-reserved trails. Founder take-home then anchors at $45,000 to $70,000 through Year 5.

Financing posture — this is a lifestyle business, not a standard SBA-financeable candidate. Year-3 founder take-home of $45,000 to $80,000 sits below the $100,000 underwriting floor a Small Business Administration 7(a) lender typically requires to clear debt service plus an owner draw with margin. The realistic financing stack is founder equity plus an SBA Microloan (up to $50,000) for vehicle and certification capital, or a community-development-financial-institution micro-loan through Mountain Association or Kentucky Highlands Investment Corporation. An SBA 7(a) banker will almost certainly decline at the founder take-home modeled here; this candidate is published as a lifestyle path for a returning-home outdoor-education operator, not as a bankable acquisition.

03

The named operators here.

Market posture labels
Active in market Out-of-county Institution
Operator
Role
Market posture
  • Cumberland Gap NHP — Superintendent, Chief of Interpretation, Chief Ranger (Kentucky-side Visitor Center, 91 Bartlett Park Rd, Middlesboro)
    NPS unit and CUA permitting authority
    Active in market
    Issues CUAs under 36 CFR Part 14 and concession contracts under 36 CFR Part 51. The current permitted-operator roster and concessioner-of-record scope have not been independently confirmed.
  • NPS Commercial Services Office and Mid-Atlantic Region Contracting (Philadelphia)
    NPS regional procurement
    Out-of-county
    Simplified-acquisition and concessions docket via concessions.nps.gov; Bipartisan Infrastructure Law and Great American Outdoors Act allocation records.
  • Pine Mountain State Resort Park (Kentucky State Parks)
    State resort park and Laurel Cove Amphitheater
    Active in market
    1050 State Park Rd, Pineville. Hosts the Kentucky Mountain Laurel Festival coronation pageant. The fiscal year 2026 Kentucky State Parks capital plan has not been independently confirmed.
  • Bell County Tourism Commission, Discover Downtown Middlesboro, Main Street Pineville, Bell County Chamber of Commerce
    Local tourism and chamber referral channels
    Institution
    Bell-resident-vendor preferences. The Bell County Chamber member roster at bellcountychamber.com has not been captured in the available chamber-roster data.
  • Tri-state coach-tour operators routing through Cumberland Gap from Knoxville, the Tri-Cities, Lexington, and Asheville
    Multi-state coach-tour operators
    Out-of-county
    Channel partners for in-park interpretive subcontracting. The specific operator list has not been independently confirmed against Kentucky and Tennessee motor-carrier filings.
  • American Conservation Experience
    NPS-adjacent conservation corps
    Out-of-county
    $1.12 million across 7 Department of the Interior awards on Bell place-of-performance. Cumberland Gap-adjacent trail-crew and conservation work.
04

Acquisition pathway.

Two viable founder paths. First, a returning-home outdoor-education operator with a history degree, prior NPS-ranger or NPS-VIP volunteer time, and AMGA single-pitch instructor or comparable outdoor-education credentials plus heritage-interpretation cross-training. WFR certification scheduled or held; CUA application clean; commercial general liability, commercial auto, and workers' comp insurance secured pre-launch. Second, an existing Bell-resident outdoor-education operator — a local Boy Scout, church-camp, or school-field-trip programmer — adding a CUA permit and tri-state coach-tour subcontractor relationships on top of an existing programming relationship with Pine Mountain SRP, the Bell County Tourism Commission, and the three K-12 districts.

Permit-cycle posture. CUA permits issue annually at superintendent discretion. A clean WFR record, clean incident log, on-time renewal applications, and visible cooperation with CUGA Visitor Center staff drive renewal continuity. The principal renewal risk is the superintendent's authority under 36 CFR 14 to impose capacity caps; being early-permitted gives a grandfather hedge.

Concessioner positioning. Gap Cave, the Hensley Settlement shuttle, and formal Wilderness Road heritage programming have historically operated under concessioner contracts. The CUA-permitted Bell operator does not compete head-on with concessioner scope; the candidate is the CUA-eligible-scope operator running photography, birding, school-group, and history-interpretation walks on non-reserved trails plus off-park heritage walks in Pineville and Middlesboro, with tri-state coach-tour subcontractor relationships on top.

Cross-state circulation hedge. A Tennessee-resident operator entering from the Harrogate and Lincoln Memorial University side is a real competitive threat (CUA does not differentiate by state of residence). Bell-resident vendor preferences at the Bell County Tourism Commission and at Pineville and Middlesboro lodging partners are the durable position. National coach-tour and franchise entry from operators like Mint Julep or Mountain Heritage (who can contract their own CUAs) is the competitive threat; the hedge is to position as the in-park interpretive subcontractor and convert that threat into a referral channel.

05

What the data can't see.

  • The park's current CUA-permitted-operator roster — count, names, and programming scopes. As of May 2026, this has not been confirmed beyond the public NPS Commercial Services materials; a records request or FOIA may be needed.
  • The concessioner-of-record roster and contract scope for Gap Cave, the Hensley Settlement shuttle, formal Wilderness Road heritage programming, Wilderness Road Campground, and the Visitor Center cooperating association. As of May 2026, this has not been independently confirmed.
  • Park visitor-use statistics for 2025 and Q1 2026 from the NPS public stats portal. As of May 2026, these have not been independently confirmed.
  • The CUA fee schedule (administrative fee plus gross-revenue sliding scale) for the 2026 cycle. As of May 2026, this has not been independently confirmed against the current park schedule.
  • The Cumberland Gap Tunnel FHWA inspection schedule and the rehabilitation horizon for 2026 to 2032. As of May 2026, this has not been independently confirmed against the Kentucky Transportation Cabinet Six-Year Plan, TDOT Region 1, or the FHWA tunnel inventory.
  • The Bell County Tourism Commission's executive director, budget, and visitor-spending estimates have not been independently confirmed against bellcounty.ky.gov as of May 2026.
  • The existing Bell-resident guide-service and tour-operator inventory. As of May 2026, this has not been independently confirmed against the Chamber directory, Kentucky DOT motor-carrier filings, or the NPS CUA roster.
  • Fiscal year 2026 field-trip and heritage-education budgets for Bell County Schools, Middlesboro Independent, and Pineville Independent. As of May 2026, these have not been independently confirmed against district business offices or the Kentucky School Boards Association.
06

Investigation roadmap.

Tonight, this week, this month — in that order. Each step produces a yes/no or a number, not a deeper understanding.

Tonight
  • 01
    Read 36 CFR Part 14 (NPS Commercial Use Authorization) and 36 CFR Part 51 (NPS Concessions).
  • 02
    Read the CUGA management page at nps.gov/cuga/learn/management and NPS Commercial Services at concessions.nps.gov.
  • 03
    Read the Bell County Tourism Commission scope and the Discover Downtown Middlesboro program inventory at cdfa.net brownfields project 6026550697.
This week
  • 01
    Engage the CUGA Superintendent's office, Chief of Interpretation, and Chief Ranger for a CUA application briefing.
  • 02
    Engage the NPS Commercial Services Office for CUA-permitted-operator roster and concessioner-of-record scope verification.
  • 03
    Schedule Wilderness First Responder certification with WMA or NOLS in Eastern Kentucky or the Tri-Cities.
  • 04
    Quote commercial general liability, commercial auto, and workers' comp insurance with specialty NPS-CUA-guide-service brokers.
This month
  • 01
    Site-walk Kentucky-side starting points — Visitor Center, Wilderness Road Campground, Iron Furnace, Sugar Run trailheads — for itinerary mapping.
  • 02
    Reach out to the Pine Mountain State Resort Park Park Manager via parks.ky.gov for Laurel Cove, lodge, cottage, and Kentucky Mountain Laurel Festival 2026 coordination.
  • 03
    Reach out to the Bell County Tourism Commission, Discover Downtown Middlesboro, Main Street Pineville, and the Bell County Chamber for vendor-preference positioning.
  • 04
    Reach out to tri-state coach-tour operators in Knoxville, the Tri-Cities, Lexington, and Asheville for in-park interpretive subcontracting positioning.
  • 05
    Reach out to Bell County Schools Superintendent Brian Crawford, Middlesboro Independent Superintendent Bill Jones, and Pineville Independent Superintendent Russell Thompson for fiscal year 2026 field-trip and heritage-education program scoping.
  • 06
    Engage the SBA Kentucky District and the Eastern Kentucky APEX Accelerator at Morehead State for SBA 7(a) loan-package preparation if vehicle and working-capital financing is needed.
07

Who this fits — and who it doesn't.

Fits a returning-home outdoor-education operator with NPS-ranger or NPS-VIP volunteer time

A history degree, an AMGA single-pitch instructor or comparable outdoor-education credential, and heritage-interpretation cross-training. WFR certification, a clean incident record, and an early-permitted CUA for a grandfather hedge. Highest-conviction founder profile.

Fits an existing Bell-resident outdoor-education programmer adding a CUA and tri-state coach-tour relationships

A local Boy Scout, church-camp, or school-field-trip programmer adding a CUA permit and channel-partner relationships with tri-state coach-tour operators on top of an existing programming book.

Does not fit a concession-contract bidder

Concession contracts under 36 CFR Part 51 carry $500,000 to $3 million bid thresholds with working-capital, surety-bonding, and ten-year-revenue-plan requirements — well outside founder-tier capital. Gap Cave, the Hensley Settlement shuttle, and formal Wilderness Road heritage programming are concessioner-reserved scope.

Does not fit a coordinator without WFR, insurance, and Bell residency

CUA renewal hinges on a clean WFR, clean insurance, a clean incident record, and visible cooperation with CUGA Visitor Center staff. Without those, renewal is at superintendent discretion and is not assumed.

Skip if you need SBA 7(a) financing to launch

Year-3 founder take-home of $45,000 to $80,000 sits below the $100,000 underwriting floor a 7(a) lender typically clears. The realistic stack is founder equity plus an SBA Microloan (up to $50,000) or a community-development-financial-institution micro-loan through Mountain Association or Kentucky Highlands Investment Corporation. This is a lifestyle business; a banker pricing it as a bankable acquisition will decline.